I decided to name things in a more obvious way: compromise

I decided that it's time to help my future customers to navigate the website and to see how it influences conversion. 

This website is entirely artistic. So I named categories as if I would be in front of my target audience already: products were called "Wow, what", there was a Superpuff Support Agent Room tab, and some of the other categories could only be found if you click "More". 

That was not intuitive and not obvious.

I never wanted to be obvious. I wanted to be creative. 

But I realize now that some things HAVE TO be obvious. 

People should know what they are here for, and it's the products. 

So I renamed "Wow, what" into simply "Products". 

I feel like I lost a bit of magic by doing it, but I really need to see if that makes the needed difference to finally get the first sales. 

Hey, I said from the very beginning that I will be maximum transparent. 

So I am.

Then, I deleted the Powerpuff Support Agent Room entirely. Because basically, it was duplicating the I WANT TO SPEAK TO A MANAGER tab anyway.

It's a bit sad that no one got that it was a reference for the Powerpull Girls cartoon that I loved a lot when I was a kid. 

But that's okay. I will re-integrate it when I will have more traffic and when it will be anyway different from the I WANT TO SPEAK TO A MANAGER category.

Sometimes, we have to make compromises to move forward. 

And I already like the website more that way it is now. 

And now let's see if it will bring the needed result. 

Also, I will read all the product pages again. 

There has to be something that I didn't catch yet and that influences the future customers' trust. 

And trust is a base of all. 

Whether you are artistic or not.